I disagree with all of that, and IMHO proof is in the pudding. Our membership is utterly stagnant as we do the some thing as everyone else, and we will never make the membership 'attracitve' without incredible success over the long-term (maybe) as the issue is simple maths - having 8K fans in a 30K arena is never going to create the urgency for membership. And that is the backbone of memberhip - urgency, fear of missing out etc. Gaining access to finals tix you may not get if you are not a member. We have none of that, none.
Rusted on members will still come. Sure, they may whinge but they will come.
We are not Collingwood or Richmond. The league isnt the AFL. The stadiums are not fit for purpose.
Sure, changing it up may not change much or not work at all. But at least try SOMETHING. Rocking up and getting a premium seat is obscenely expensive IMHO. I have taken people (like we all have) in the general seating behind the goals, and lets be frank they are the worst seats in the house and and is not a good advertisement to someone wishing to come more.
Why dont we do what I have seen at some smaller european clubs - tarp up/dont sell the ends (behind goals) and force all seating to the sides/wings (upper and lower) so everyone is in the premium seating? Surely that could be a start?
Do we go the full hog and explore a smaller home stadium? I actually think this is the bit which the a-league has really missed out on. Packed, 10K type stadiums with soccer-style chanting and fans would be great for a TV and ground experience product.
The A-league 'package' is just laughable for 90% of games. Stadiums cause this - and this directly flows onto smaller teams inability to grown members.
But by all means, lets keep doing the same thing year after year and wonder why we will be a going concern if our rich owners give up on us.