Corn Bread Posted September 14, 2013 Report Share Posted September 14, 2013 On the 5 game membership concept how about releasing them early in the year (like either now or two rounds in) with the idea that it encourages people to take the low cost investment of a small membership. Then aim at getting these membership holders to early games (free ticket for a friend or something). Then once they've hit 2-3 games start pestering them to sign up for another 3 games or upgrade to a full membership. Keep repeating this until the end of the season or until they are proper members. Its kind of like a weird quarterly payment plan. Could be a good way to turn the questionable into the committed, and would really benefit from strong early season form. Good form full stop would increase membership 1 Quote Link to comment Share on other sites More sharing options...
millm103 Posted September 14, 2013 Report Share Posted September 14, 2013 In an email yesterday it said they were starting to send out members packs this coming Monday. I believe with the caps that you have to get them from either the family day or round 1 if you got the early bird special 1 Quote Link to comment Share on other sites More sharing options...
jw1739 Posted September 14, 2013 Report Share Posted September 14, 2013 On the 5 game membership concept how about releasing them early in the year (like either now or two rounds in) with the idea that it encourages people to take the low cost investment of a small membership. Then aim at getting these membership holders to early games (free ticket for a friend or something). Then once they've hit 2-3 games start pestering them to sign up for another 3 games or upgrade to a full membership. Keep repeating this until the end of the season or until they are proper members. Its kind of like a weird quarterly payment plan. Could be a good way to turn the questionable into the committed, and would really benefit from strong early season form. Come on. It's not as if a season GA membership is expensive - adult $225, concession $135, teen $125. And you can pay monthly. I'm not in favour of 5-game tickets except for, say, summer school holidays. In every other respect they just cost the club money and are an artificial way of making the numbers look better. Quote Link to comment Share on other sites More sharing options...
The Aardvark Posted September 14, 2013 Report Share Posted September 14, 2013 I know. Just putting out there another alternative. People are stingy, and while $225 isn't much, it's still enough to make people reconsider. There are many who are holding out for the 5 game memberships, and there are many who are happy to miss half the season to do so. The idea with this is that you grab those people early, get them going to matches earlier and hopefully convince them that upgrading to a full membership is a good idea this season. I feel too much momentum is lost with the massive off season meaning 5 fans members are unmotivated to upgrade to a full membership the following season. This is a way to really push them into signing up this year when early season momentum is there, and could otherwise mean these people buy three 5 game memberships over the course of a season through extensing theirs. Quote Link to comment Share on other sites More sharing options...
Murfy1 Posted September 14, 2013 Report Share Posted September 14, 2013 (edited) I think Heart should just continue to do it's utmost to motivate people to buy full memberships, rather than try to sell memberships to a lot of half-interested people who aren't yet keen Heart supporters. Heart can motivate people by continuing to build a competitive and exciting squad, by building a good club image (through community programs and so on) and by winning A-League matches regularly. We can still sell 5 game memberships halfway through the season (or whenever they currently go on sale) and target these potential Heart supporters, but I don't think the club should do anymore than that. It would send a bad message to the many supporters who get the full season memberships, and it could inspire those season members to get these more casual memberships themselves. The 5 game memberships remind us that there are a lot of potential Heart supporters out there, but we shouldn't try to accommodate these supporters too much. Rather, the club just needs to keep up the hard work of persuading people to become full members (and as statistics in this thread show, season on season we are successfully turning more and more people into full Heart supporters, even if the growth isn't as quick as it could be). Edited September 14, 2013 by Murfy1 Quote Link to comment Share on other sites More sharing options...
Red or Dead Posted September 14, 2013 Author Report Share Posted September 14, 2013 4686. Up 24 from yesterday. Quote Link to comment Share on other sites More sharing options...
Corn Bread Posted September 14, 2013 Report Share Posted September 14, 2013 +1 of me Quote Link to comment Share on other sites More sharing options...
Red or Dead Posted September 15, 2013 Author Report Share Posted September 15, 2013 4710. Up another 24 from yesterday. Quote Link to comment Share on other sites More sharing options...
Dylan Posted September 15, 2013 Report Share Posted September 15, 2013 They should be starting to mail them out this week right? Quote Link to comment Share on other sites More sharing options...
[LIBBA] Posted September 15, 2013 Report Share Posted September 15, 2013 You'd hope so considering the season is less then a month away lol Quote Link to comment Share on other sites More sharing options...
Tommykins Posted September 15, 2013 Report Share Posted September 15, 2013 It'd be nice to see the membership pretty soon as I really, really need to break in my membership cap. Quote Link to comment Share on other sites More sharing options...
CaNNaVo93 Posted September 15, 2013 Report Share Posted September 15, 2013 Newsletter said packs go out from today The earlybird hat can be picked up at the family day Quote Link to comment Share on other sites More sharing options...
Red or Dead Posted September 16, 2013 Author Report Share Posted September 16, 2013 The memberships have been moving up nicely the last few days. Another 31 added today 4741. Quote Link to comment Share on other sites More sharing options...
Dylan Posted September 16, 2013 Report Share Posted September 16, 2013 looking forward to the premium 512mb usb 2 Quote Link to comment Share on other sites More sharing options...
HeartMillsy29 Posted September 16, 2013 Report Share Posted September 16, 2013 Really great to see it moving at such a fast rate every day. Quote Link to comment Share on other sites More sharing options...
Tbitm Posted September 16, 2013 Report Share Posted September 16, 2013 On track to hit 5,500 by round one. 29 a day needed Quote Link to comment Share on other sites More sharing options...
AJB45T4RD Posted September 16, 2013 Report Share Posted September 16, 2013 This thread is one of the best I've seen. Congratulations and respect to those keeping their fingers on the pulse, watching the members tally grow, then exceed milestones, then grow again is very heartening (all heart puns intended too). The atmosphere at AAMI will only get louder and therefore the club shall grow too. Once again, cheers to all of those involved on a stellar effort. 3 Quote Link to comment Share on other sites More sharing options...
InMyHeart Posted September 16, 2013 Report Share Posted September 16, 2013 ITs not done work hard to get mates on board, have to sell our club to everyone, please Quote Link to comment Share on other sites More sharing options...
Popular Post RoyalHeart Posted September 16, 2013 Popular Post Report Share Posted September 16, 2013 This thread is one of the best I've seen. Congratulations and respect to those keeping their fingers on the pulse, watching the members tally grow, then exceed milestones, then grow again is very heartening (all heart puns intended too). The atmosphere at AAMI will only get louder and therefore the club shall grow too. Once again, cheers to all of those involved on a stellar effort. What I find most interesting is that so many people are saying Heart should fold; yet atm we have more memberships than Perth and Adelaide (Perth 4,394 and Adelaide 4,069) who have had success and have been around for 15 and 10 years respectively. AND in front of Central Coast (Lots of success) and Wellington (well they are shite) and only a few hundred behind Brisbane (Significant success). Based on their logic pretty much half the league should fold 9 Quote Link to comment Share on other sites More sharing options...
Tbitm Posted September 16, 2013 Report Share Posted September 16, 2013 passed where we were round 1 last season. 4766 Quote Link to comment Share on other sites More sharing options...
Nate Posted September 16, 2013 Report Share Posted September 16, 2013 This thread is one of the best I've seen. Congratulations and respect to those keeping their fingers on the pulse, watching the members tally grow, then exceed milestones, then grow again is very heartening (all heart puns intended too). The atmosphere at AAMI will only get louder and therefore the club shall grow too. Once again, cheers to all of those involved on a stellar effort. What I find most interesting is that so many people are saying Heart should fold; yet atm we have more memberships than Perth and Adelaide (Perth 4,394 and Adelaide 4,069) who have had success and have been around for 15 and 10 years respectively. AND in front of Central Coast (Lots of success) and Wellington (well they are shite) and only a few hundred behind Brisbane (Significant success). Based on their logic pretty much half the league should fold THIS! Our numbers aren't even bad, we're in it for the long haul. Quote Link to comment Share on other sites More sharing options...
Red or Dead Posted September 16, 2013 Author Report Share Posted September 16, 2013 passed where we were round 1 last season. 4766 Where did you get that figure from? membership.mhfc.com.au has us at 4750 Quote Link to comment Share on other sites More sharing options...
Nate Posted September 16, 2013 Report Share Posted September 16, 2013 passed where we were round 1 last season. 4766 Where did you get that figure from? membership.mhfc.com.au has us at 4750 4770 now Quote Link to comment Share on other sites More sharing options...
Jestr Posted September 16, 2013 Report Share Posted September 16, 2013 This thread is one of the best I've seen. Congratulations and respect to those keeping their fingers on the pulse, watching the members tally grow, then exceed milestones, then grow again is very heartening (all heart puns intended too). The atmosphere at AAMI will only get louder and therefore the club shall grow too. Once again, cheers to all of those involved on a stellar effort. What I find most interesting is that so many people are saying Heart should fold; yet atm we have more memberships than Perth and Adelaide (Perth 4,394 and Adelaide 4,069) who have had success and have been around for 15 and 10 years respectively. AND in front of Central Coast (Lots of success) and Wellington (well they are shite) and only a few hundred behind Brisbane (Significant success). Based on their logic pretty much half the league should fold You'll find that 99% of voices calling for heart to fold are the blue scum wearing fuck off heart scarfs. Afraid to have some competition in this city. Retarder morons don't understand what it means to the whole comp to have rivalry and pumped up derby games Small minds, small thinking = mvfc 4 Quote Link to comment Share on other sites More sharing options...
Tony999 Posted September 17, 2013 Report Share Posted September 17, 2013 Can someone please display the memeberships at present for all the A-league teams? Quote Link to comment Share on other sites More sharing options...
Red or Dead Posted September 17, 2013 Author Report Share Posted September 17, 2013 Can someone please display the memeberships at present for all the A-league teams? I'll start with Melbourne Heart's: 4785 @11:20 today. 15 more than last night. Quote Link to comment Share on other sites More sharing options...
Deluka Posted September 17, 2013 Report Share Posted September 17, 2013 Can someone please display the memeberships at present for all the A-league teams? I'll start with Melbourne Heart's: 4785 @11:20 today. 15 more than last night. Depends what you classify as 'last night', it was 4781 at midnight Quote Link to comment Share on other sites More sharing options...
Tommykins Posted September 17, 2013 Report Share Posted September 17, 2013 Just got an update from AusPost, membership on its way. Quote Link to comment Share on other sites More sharing options...
NuggetsMcGreggor Posted September 17, 2013 Report Share Posted September 17, 2013 Just got an update from AusPost, membership on its way. same. good news! Quote Link to comment Share on other sites More sharing options...
RoyalHeart Posted September 17, 2013 Report Share Posted September 17, 2013 Can someone please display the memeberships at present for all the A-league teams? Adelaide - 4,069Brisbane - 5,000Central Coast - 4,395Heart - 4,788Newcastle - 8,000Perth - 4,394Sydney - 8,016Victory - 18,012Wellington - 3,000West Sydney - 15,408 Quote Link to comment Share on other sites More sharing options...
Red or Dead Posted September 17, 2013 Author Report Share Posted September 17, 2013 Can someone please display the memeberships at present for all the A-league teams? I'll start with Melbourne Heart's: 4785 @11:20 today. 15 more than last night. Depends what you classify as 'last night', it was 4781 at midnight Yesterday evening around 6:28pm! Quote Link to comment Share on other sites More sharing options...
Gate7 Posted September 17, 2013 Report Share Posted September 17, 2013 Arriving today or tomorrow what do you's reckon? Quote Link to comment Share on other sites More sharing options...
Tommykins Posted September 17, 2013 Report Share Posted September 17, 2013 Mine was scanned in Adelaide at 11:00am, so I'd think tomorrow or Thursday is a good bet. Quote Link to comment Share on other sites More sharing options...
Kiro Kompiro Posted September 17, 2013 Report Share Posted September 17, 2013 Can someone please display the memeberships at present for all the A-league teams? Adelaide - 4,069Brisbane - 5,000Central Coast - 4,395Heart - 4,788Newcastle - 8,000Perth - 4,394Sydney - 8,016Victory - 18,012Wellington - 3,000West Sydney - 15,408 Brisbane rounds up their figures-it was 4000 two weeks ago, now 5000. Might be less,might be more. Anyway they're not much more than us. The Jest are heavily subsidised tickets ie cheap. I'd guess they would not be getting 8000 full price members. It really is phenomenal that we get the members we do given our lack of on pitch success, and just confirms how much bigger we would be if we actually won some thing. Quote Link to comment Share on other sites More sharing options...
Red or Dead Posted September 17, 2013 Author Report Share Posted September 17, 2013 Can someone please display the memeberships at present for all the A-league teams? Adelaide - 4,069Brisbane - 5,000Central Coast - 4,395Heart - 4,788Newcastle - 8,000Perth - 4,394Sydney - 8,016Victory - 18,012Wellington - 3,000West Sydney - 15,408 Brisbane rounds up their figures-it was 4000 two weeks ago, now 5000. Might be less,might be more. Anyway they're not much more than us. The Jest are heavily subsidised tickets ie cheap. I'd guess they would not be getting 8000 full price members. It really is phenomenal that we get the members we do given our lack of on pitch success, and just confirms how much bigger we would be if we actually won some thing. Or imagine our tickets were subsidised like the Jets! Or imagine we got two free GA tickets with our memberships (whatever category), how many more supporters/fence-sitters/sceptics could come to the game and eventually be converted to members! Quote Link to comment Share on other sites More sharing options...
Red or Dead Posted September 17, 2013 Author Report Share Posted September 17, 2013 3,300 August 16th Vs 3800 (+15.15%)3,650 August 30th Vs 4272 (+17.04%)4,000 Sept. 12th Vs 4618 (+15.45%) 4,750 October 4th (day before round 1) 5,500 Nov. 14th 5,850 Nov. 29th (5 game memberships came out) 6,025 Dec. 18th Just added some more dates. Hopefully we pass them all by a lot this season. If we can hit last year's Nov 14th figure of 5,500 by October 12th (Round 1) it'd be a fantastic result. And with a win over the Visitards and a few wins at the start of the season, once the 5 game memberships come out we could be looking at 7,000 members by the 18th of December, which would be a 16% jump on last year's 6,025! Quote Link to comment Share on other sites More sharing options...
Parrot Posted September 17, 2013 Report Share Posted September 17, 2013 (edited) We should set our sights much, much higher instead of being satisfied with what I believe are mediocre membership numbers. There are only two professional A League teams in Melbourne competing for members compared with nine professional Melbourne AFL teams plus Geelong. Look at the AFL membership numbers. Collingwood - 78,259 Hawthorn - 63,021 Richmond - 60,500 Essendon - 56,187 Carlton - 50,561 Geelong - 42,900 North Melb - 35,135 St. Kilda - 32,630 Melbourne - 33,106 Western B - 30.204 So let's put our membership numbers into perspective and stop cheering a few thousand. Edited September 17, 2013 by Parrot Quote Link to comment Share on other sites More sharing options...
Tommykins Posted September 17, 2013 Report Share Posted September 17, 2013 Fold the club. Quote Link to comment Share on other sites More sharing options...
theresonlyonebzamora Posted September 17, 2013 Report Share Posted September 17, 2013 oh boy here we go again with the afl v a league dick measuring contest. 2 Quote Link to comment Share on other sites More sharing options...
Popular Post Sash Posted September 17, 2013 Popular Post Report Share Posted September 17, 2013 (edited) Fuck, if we'd only started this club 100 years ago and entered it into the dominant football league in the city. Idiots. Who's running this pathetic operation? Edited September 17, 2013 by Sash 7 Quote Link to comment Share on other sites More sharing options...
Recommended Posts
Join the conversation
You can post now and register later. If you have an account, sign in now to post with your account.